The market solution reducing retailer’s food waste.
Supported by the European Commission
In the age of smartphones, big data, and easy-to-use apps, food waste should be a distant memory. Yet US retailers still throw away 1.7 million tons of food a year. We recognised the challenge. Welcome to FoodLoop.
The Dream Team
At FoodLoop we brought together the best minds in technology, the business initiative, environmental enthusiasts and behavioral scientists to design the solution to Food Waste.
We got right down to understanding consumer behavior. We’ve spoken to individuals from all across the globe. We’ve talked and talked with industry experts, and listened carefully to retailers. We are committed to solve the food waste disaster once and for all.
On TV: How it works
Because together, we can save the 1.6 billion pounds (lbs) of natural resources caused by food waste*
FoodLoop's system can mark down the products whose best before date is impending, almost automatically. Local customers are informed of these price reductions in real time through the FoodLoop app. Save on labour, increase sales, cut disposal costs.
REJUVENATED FRESH IMAGE
We enhance your image by replacing the old reduced-price-tags, and giving your products, fresh, visual marketing. Coupled with our food awareness campaign we give a boost to your brand image.
THE TIME IS NOW
Smartphones are widespread, new DataBar standards are here, and customers are more engaged than ever. It's time to provide the triple win solution; for you, the environment & your customers.
We have strategic support from SAP SE - the global leader of enterprise resource planning systems. We're also pleased to announce our partnership with CART, who are showcasing our new technology across retailers in the US.
Are you shopping sustainably?
Wanting to find healthy food on a budget?
Which foods are discounted in stores near you?
NGO’s/Blogger & Social Media Supporters, please contact:
Recieve discounts for your resource-efficient shopping.
INSTANT. PERSONALISED. LOCAL.
The FoodLoop App informs you of reduced-price produce in your local supermarkets. Personalize your FoodLoop offers with your favorite products & supermarkets. Recieve all this, straight to your smartphone in real time.
SMARTPHONE. COMPUTER. OR NOT.
FoodLoop is available on all major smartphone operating systems (Android, Windows Phone & iOS). You can also access offers at home on the FoodLoop web application. And if tech isn’t your thing, pick up a customer card in store, then simply keep a look out for our FoodLoop stickers whilst shopping. Happy savings!
*8. BSR. (2013). Analysis of U.S. Food Waste Among Food Manufacturers, Retailers, and Wholesalers. Prepared for the Food Waste Reduction Alliance. Retrieved from http://www.foodwastealliance.org/wp-content/uploads/2013/06/FWRA_BSR_Tier2_FINAL.pdf